A New Kind of Nutrition

Have you noticed that an extra large portion of our collective conversation around nutrition is driven by our love for the exaggerated excitement of “what’s new” – the latest miraculous supplement for limitless energy, the hottest diet that guarantees fat-free glamour, or the next breakthrough food that defies disease and attracts your perfect mate? We expect quite a bit from food, and perhaps rightly so. But is there really anything new worth getting excited over? Are any of the breakthrough pills, foods or gizmos truly delivering on their promise? If we gaze honestly and compassionately at the illness, obesity and unhappiness surrounding us, the answer appears to be a poignant “no.” We’ve looked to the science of nutrition to lead us into the promised land of milk and honey, but upon arrival we’ve been told “don’t drink the milk” and “don’t eat the honey.” And to make things more confusing for eaters everywhere, our nutrition experts are ceaselessly engaged in a war over who holds the key to the kingdom called “The Right Way to Eat.”

Fortunately, things are changing. There really is something new in nutrition. In fact, a quiet revolution has rolled onto the landscape of the nutrition field, the kind of which is born of an honesty and light of truth that simply can’t be stopped. It’s causing a transformation in the way we nourish ourselves. This “something new” is simply this:

A deep understanding of the psychology of eating.

Meaning, an approach to food and health that embraces all of who we are as eaters – body, mind, heart, soul, spirit and planet.

Such a model of nutrition affirms that each of us is emotionally AND biochemically unique, that there’s no “one size fits all” in the diet business, and that every nutritional system or expert has at least one nugget of wisdom to offer us. In other words, what’s good for the Okinawans, the French, the Mediterraneans, the Hunzas, the Paleolithics, or the bikini-clad inhabitants of South Beach isn’t necessarily what’s good for us. Just take the nugget of truth that works for you, and that works for the people you love and serve.

Most importantly perhaps, the psychology of eating acknowledges what we’ve known all along and deep inside – that human beings are more than just a collection of chemicals, and food is more than the sum total of its’ vitamins, minerals, and macronutrients. When it comes to eating, we are creatures of life, love, pleasure, community and celebration. And our metabolism is driven not only by the chemistry of our cells, but by the depth of our psyche, the stories of our heart, and our dreams for the world.

The Institute for the Psychology of Eating is the nesting ground for this new paradigm of nutritional and emotional health. It’s the power spot where a fresh vision of our relationship with food is being birthed into practical, real world manifestation. The Institute is filling a huge void. The results are seen in students and graduates who are inspired about their work and fueled by the inner knowing that they are nutritional innovators sharing a special gift with the world.

Eating Psychology is the future of nutrition, and the future is now.

If this speaks to you, then consider yourself a vital, irreplaceable part of it. Each one of us holds a nutritional secret that’s never been seen before. Are you ready to discover and share it?

The Institute for the Psychology of Eating has faced head-on the greatest challenge in the field of nutrition today – the severe, long-term deficiency of vitamin L – love, and vitamin S – soul. For too many years, the psychological and spiritual dimensions of eating have been banished from the table. As a result, we’ve suffered from simplistic and ineffective nutritional strategies such as “eat less and exercise more” or “eat this, don’t eat that.” We’ve given our power away to outside authorities, to punishing forms of diet and fitness, and to impossible standards of health and beauty. It’s time for the kind of nutrition education that truly nourishes.

So let’s continue to discover the cellular mysteries of the body. Let’s move forward and identify the nutrients that heal, the foods that nourish, and the chemistry that kills. Let’s make functional foods, nutraceuticals, and standardized botanical concentrates. But let’s also leave lots of room for a hearty meal. For pleasure and relaxed fare. For quality, and not just mass-produced bottom line quantity. Let’s leave as much room for the cake as we do for the carrot juice. Let’s look with as much concern to the soil as we do to the ingredient label on our cereal box. And for those in our charge, let’s look to help them gain life before we coax them to lose weight.

If you’re any type of health or helping professional, you’ve chosen a beautiful and special path.

Congratulations. And if you’re interested in the unique education that the Institute for the Psychology of Eating offers, please learn more about us. Either way, it’s now your task to liberate yourself from the kind of negative inner dialogue where you judge your own health, weight, and way of eating and living in the world. By embarking on such a journey, you’ll learn how to help others even more.

Please remember to honor your inner knowing. Respect your gift. Stop feeding your imperfections so much time and energy. You don’t need to be perfect to help people. Your task is not to learn to fix anyone. Just be real, be honest, be compassionate, and be you. Accept where you are with graceful loving courage, and your success is assured. Your gift to the world is your own journey in all its’ fullness. Go out and share it as if it were the best meal on Earth.

I would love to hear from you.

Do you see the field of nutrition headed in a new or nourishing direction? Feel free to share your thoughts.

My warmest regards,
Marc David
Founder of the Institute for the Psychology of Eating
© Institute For The Psychology of Eating, All Rights Reserved, 2014


The Slow Down Diet: Eating for Pleasure, Energy, and Weight Loss

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P.S. – If you haven’t had a chance to check out our FREE information packed video series – The Dynamic Eating Psychology Breakthrough – you can sign up for it HERE. It’s a great way to get a better sense of the work we do here at the Institute for the Psychology of Eating. If you’re inspired by this work and want to learn about how you can become certified as an Eating Psychology Coach, please go HERE to learn more. And if you’re interested in working on your own personal relationship with food, check out our breakthrough 8-week program designed for the public – Transform Your Relationship with Food™ HERE.

  • http://culinarykarmacmg.blospot.com Carly Morgan Gross

    “Your gift to the world is your own journey in all its’ fullness. Go out and share it as if it were the best meal on Earth.” So, very beautiful. I could not agree more- with the whole article. Thank you so very much, and I cannot wait to be a part of the training next year. The curriculum is everything and more that my soul needs so that I can really bring this to the world. The new health coach! Speak soon!
    x Carly Morgan Gross

    • http://www.psychologyofeating.com Marc David

      Hi Carly, We are so looking forward to having you in the training in the future. It is an amazing curriculum and will be profoundly impactful both on a personal and a professional level. Thank you for your kind words. Warmly,
      Marc David

  • http://www.nusential.com Donald Forman

    I would love to hear how the psychology of eating works with the concept of Healing Foods.
    Your thoughts?

    • http://www.psychologyofeating.com Marc David

      Not quite sure what you mean by your question. If you could be much more specific I may be able to do your question more justice.

  • mariane

    Hi Marc! I enjoy reading your articles sooooooooooooooooooooooooo much!!! You have a way of phrasing things in a refreshing, honest and loving way. I can tell you put alot of thought into what you say. Thank you so much! I’m right there with you.
    Warm wishes,

    • Marc David

      Hi Mariane,

      I am so grateful that you are gaining significant insight from these articles.
      It is posts like yours that encourage me to keep writing.
      Thank you.


      Marc David

  • Renee

    I want to highlight every line of this post. So beautifully said. Thank you.

  • Angela

    Thank you for this post. I have been on this same pathway when helping my clients for many years now. I too, am looking at these areas and i must say how much clients appreciate it. I learned a lot working in an Integrative Medicine Center as the dietitian of major cancer center. I understood to the depth of my soul how eating psychology plays a role in the healing process and we as the professionals have such an honor to really listen and help people individually. I look at each client like a friend or family member and the clients feel this. All day long you can give instructions for how to eat and what to eat, but so much of eating is deeper. Deeper in the sense of the body, mind, and soul connection. These areas cannot be overlooked and need incorporation in our consultations. Looking forward to the innovation of our profession to really implement these areas into their practices.

    • Marc David

      Hi Angela,

      It sounds like you really are doing great work in the world.
      You have hit it right on the mark – the field of nutrition should also be seen through the lens of the soul.
      We are very grateful that you are embodying this work and spreading it so eloquently.

      Warm regards,

      Marc David

  • http://www.lgcounselingservices.com Lesley Goth

    This article is right in line with how I’ve seen my own journey, yet struggled in how to communicate it as effectively as you have. I’m an eating disorder specialist and most of my clients need formulas that make sense vs what I’ve learned in my own journey of healing is exactly what you wrote about. I’m so encouraged by your words and in addition, I now feel supported to be more bold in this freedom that comes with vitamins L and S. Do I have your permission to put a link to your article on my website? I would love to be a support to you in getting this truth out there! Many blessings to you and the wonderful work you are doing.

    • Marc David


      I deeply appreciate your thoughtful comment. It is very inspiring having practitioners in the field who recognize what a personal journey healing is. I’d love for you to share this message by publishing a link to my blog on your website. All that I ask is that you mention that Marc David is the author of the article. Thank you for being part of spreading the good word about the work we do here at The Institute for the Psychology of Eating.

      Marc David

  • Afrah K

    HI Marc,
    I couldn’t agree more. Your articles are really inspiring and so warmly put. I so look forward for your articles, so keep posting and keep up the good work! :)
    Best Regards,

    • http://psychologyofeating.com/ Marc David

      Hi Afrah,

      Thank you for the kind words and encouragement. I’m so happy to see your enthusiasm for this nourishing work.


      Marc David

  • Sammi

    Thank you so much for speaking the words I’ve always known and searched for. With every new article I read each day on your facebook link, I feel more and more at home knowing this course is my true path, to speak the truth and help along the way to healing the world and its misguided relationship with food the mind, body and soul! I cannot wait for October! Amen

    • http://psychologyofeating.com/ Marc David

      Hi Sammi,

      Thank you for your words of affirmation! It’s such a powerful thing to find your mission and seek to share your gifts, isn’t it? We welcome you to the tribe and look forward to hearing more from you in the EPCC Training this October.


      Marc David

  • Carol

    Just found your site . . . absolutely what I’ve been looking for. I’m a lifetime member of Weight Watchers that has fallen off the wagon, again. Even though I know WHAT to eat, I insist on going back to the high calorie, low nutrient foods. Thank you for validating that my issue with food is beyond just a lack of willpower! It has made me look back at how food was viewed and used in my family as I was growing up.

    • http://psychologyofeating.com/ Marc David

      Hi Carol –

      There is always a bigger story to tell around the foods we eat: how it was viewed as good or bad by our parents, peers, or society. Or how it functions as a mirror for how we’re relating to our world in the moment. You’re so welcome – glad to hear our work resonates with you!

      Warm regards,

      Marc David

  • Kimberly

    In addition to my own experiential education and personal journey with developing a relationship with food that definitely resonates with PE’s philosophies, I am in the middle of Institute of Integrative Nutrition’s Health coaching program. I truly love your program and it may have been preferable but unfortunately, I wasn’t aware of it until now. Curious about conferences/lectures that could supplement my current certification, knowledge and passion? Thanks Marc!

    • http://psychologyofeating.com/ Marc David

      Hi Kimberly,

      Thanks for reaching out. Happy to meet you here.
      We have a live event coming up in May in Boulder, Colorado called: The Future of Healing. It’s going to be a fantastic couple of days, if you can make it.
      You can find out more here, and about any other upcoming events when they become available on our Events page. Spaces are filling up fast for May, so check it out. It would be great to have you.

      Marc David

  • http://www.hungerforhappiness.com Shannon Lagasse

    I hear you, Marc!

    As a certified health coach and someone who helps people to heal their relationship with food, I find that this is often the case. I do not teach nutrition classes for two reasons: 1) I think that people pretty much already have that information and, if not, there are better people than I to seek guidance from, and 2) Nutrition is only, like, 2% of the puzzle. How we eat, how we feel about what we’re eating, the judgments and beliefs we have associated with food – all of that is the really crucial stuff in nutrition.

    • http://psychologyofeating.com/ Marc David

      Hi Shannon –

      It’s so inspiring to know that there are others out there with this approach. Food is important, yes – but, who we are when we show up at the table is huge part of equation. Thanks for all that you’re doing in the field.

      Marc David

  • http://photopeach.com/user/hourera57 ulimited hosting

    Hi! I’ve been reading your blog for a long time now and finally got the courage to go ahead and give you a shout out from Dallas Tx! Just wanted to tell you keep up the excellent job!|

    • http://psychologyofeating.com/ Marc David

      Thanks for saying hello!
      I love Texas :)

      Marc David

About The Author
Marc David

Marc David is the Founder of the Institute for the Psychology of Eating, a leading visionary, teacher and consultant in Nutritional Psychology, and the author of the classic and best-selling works Nourishing Wisdom and The Slow Down Diet. His work has been featured on CNN, NBC and numerous media outlets. His books have been translated into over 10 languages, and his approach appeals to a wide audience of eaters who are looking for fresh, inspiring and innovative messages about food, body and soul. He lectures internationally, and has held senior consulting positions at Canyon Ranch Resorts, the Kripalu Center for Yoga and Health, the Johnson & Johnson Corporation, and the Disney Company. Marc is also the co-founder of the Institute for Conscious Sexuality and Relationship.